Data-Driven Telco
- Book Title: Data-Driven Telco: Unlocking New Frontiers
- Author: Sanjay Mundra
- ISBN: 9789363556072
- Publisher – Evincepub Publishing
Introduction
“Data is the new oil”—a line we often hear today, and in Sanjay Mundra’s book Data-Driven Telco: Unlocking New Frontiers, this concept comes alive with clarity, focus, and relevance. This book is a timely and important guide for anyone who wants to understand how Artificial Intelligence (AI) and Machine Learning (ML) are revolutionising the telecom industry. With over 30 years of telecom experience, Mundra combines technical knowledge with practical applications, making this book both insightful and easy to follow.
Whether you are a telecom professional, an AI enthusiast, or a business decision-maker, this book will give you a deep yet simple understanding of how data is shaping the future of communication.
Overview of the Book
The book begins with a strong and heartfelt preface, where the author shares his personal journey. He talks about his passion for AI/ML and how his M. Tech. in Data Science at BITS Pilani helped him explore real-world telecom use cases. These use cases, some of which even led to patent registrations, form the backbone of this book.
Rather than just being a technical manual, Data-Driven Telco reads like a well-thought-out story. It guides readers through the basics of AI and ML, and gradually moves towards advanced use cases, practical applications, and future trends in telecom. What stands out is the balance between theoretical knowledge and practical insights, which makes the book suitable for beginners as well as experienced professionals.
What Makes This Book Special?
- Simplicity and Clarity
Despite dealing with complex topics like AI, ML, and telecom network optimization, the book uses simple and clear language. Mundra avoids heavy jargon and explains each concept with real-world examples. For instance, when explaining AI in everyday life, he refers to voice assistants and OTT recommendations—things most people are familiar with.
- Real-World Relevance
The book doesn’t just talk about what AI can do—it shows what AI is doing in telecom today. Whether it’s improving customer experience, predicting network failures, or detecting fraud, the examples are relatable and practical. The use cases are not imagined scenarios but drawn from the author’s personal experience and research.
- Structure and Flow
The book is well-structured. It starts with the basics of AI and ML, explains how these technologies evolved, and then moves into specific applications in telecom. There is also a discussion about Generative AI and how it is different from traditional ML. The final chapters focus on the future—what telecom companies can expect and how they can prepare.
- Inspiration for Innovation
One of the key messages of the book is that AI/ML is not just for tech giants—it is for everyone. Even mid-level telecom companies can benefit if they know how to use their data properly. Mundra encourages companies to look at data as a source of innovation, not just as numbers in a database.
- Personal Touch
The author brings in his own journey, experiences, and even moments of self-doubt, which makes the book feel genuine. He acknowledges the role of mentors, colleagues, and family in his journey. This makes the book not only informative but also inspirational.
Key Highlights from the Book
1. AI in Telecom – Then and Now
The book starts with a historical overview, showing how telecom moved from rule-based systems to AI-powered automation. Earlier, decisions were manual and reactive. Now, with AI, systems can make decisions automatically and even predict future issues.
2. Basics of AI and ML
Before diving into applications, the book explains what AI and ML actually are. It covers topics like supervised and unsupervised learning, neural networks, and even touches on deep learning. For readers who are new to these topics, the explanations are simple and come with relatable analogies.
3. The Role of Data
One of the most important chapters discusses the power of data. In telecom, data is everywhere—from call records and network logs to customer feedback. The challenge is how to clean, organise, and use this data. The book gives a step-by-step guide on how to prepare data for AI models.
4. Use Cases in Telecom
This is the heart of the book. Mundra covers many exciting use cases:
- Customer Experience: Predicting churn, offering personalised plans, and resolving complaints faster.
- Network Optimisation: Identifying weak spots, managing traffic, and reducing downtime.
- Fraud Detection: Spotting unusual patterns to prevent fraud in real-time.
- Marketing and Revenue: Using customer behaviour data to create targeted campaigns and increase profits.
Each use case is explained with examples, diagrams, and even sample workflows, making it easy to understand how it works in the real world.
5. Generative AI vs Traditional AI
In a world buzzing with ChatGPT and generative models, the book makes an important distinction. It explains that while Generative AI is powerful, traditional ML is still the backbone of telecom applications. Mundra promises to cover Gen AI in more detail in a separate book, which keeps this one focused and concise.
6. The Future of Telecom
In the final chapters, the author discusses where the industry is heading. Topics like 5G, edge computing, and AI-powered cybersecurity are covered. He also highlights the need for skilled professionals who understand both telecom and AI—an important message for students and young professionals.
Who Should Read This Book?
- Telecom Professionals: If you work in operations, customer service, marketing, or IT within a telecom company, this book will help you understand how AI/ML can make your work more effective.
- AI Enthusiasts and Students: Those studying AI or data science will benefit from seeing how their knowledge applies to a real-world industry.
- Business Leaders and Decision Makers: If you are leading a telecom organisation or planning digital transformation, this book will help you identify areas where data can create business value.
- General Readers Interested in Tech: Even if you’re not from a technical background, the simple explanations and real-life examples make this book enjoyable and informative.
Final Thoughts
Data-Driven Telco: Unlocking New Frontiers is not just another tech book. It is a thoughtful, practical, and well-structured guide that opens your eyes to the possibilities of AI in the telecom industry. Sanjay Mundra’s experience, combined with his humble and approachable writing style, makes this book both informative and inspiring.
In a world that is becoming more data-driven every day, telecom companies must embrace AI not just to survive, but to lead. This book shows them how to do that—step by step, use case by use case.
If you are curious about how your mobile phone knows what you want, how networks fix themselves, or how companies offer personalised plans—this book has the answers.
Highly recommended for anyone who wants to understand the future of telecom in simple words, through the eyes of a passionate expert.
A must-read for professionals and students alike—simple, relevant, and powerful.
Buy This Book on Amazon: https://www.amazon.in/Data-Driven-Telco-Unlocking-New-Frontiers/dp/9363556077/
